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Head of PPC

  • Location: Manchester
  • Salary: £48,000 to £55,000
  • Type: Permanent
  • Posted: 827 days ago
  • Company: IQ Ecom

Role: Head of PPC
Location: Manchester
Salary: DOE (Contact for details)

We’re looking for a Head of PPC, for a leading agency.

With a background going back to the early 1900’s, it’s safe to say this agency are quite established. From humble beginnings, to the behemoth they are now. Whilst continuing to grow.

For this to be a success, they are looking for a paid media specialist. The PPC expert of their agency. Someone to work closely with the Business Development Director, to make this channel a focal revenue generator.

Working with large scale accounts, whilst continuing to grow a new client base and expand the team… There really is no ceiling to growth, within this department.

Skies the limit, really.

So, who would we like to meet?

Obviously, an expert within paid media. This person would be the educator, the all-knowing, all-powerful… Our spirit guide… For PPC.

They will be overseeing a team of 4 and expanding on this, so management experience would be essential. As well as proven ability, to play a key role within pitches, with new & existing clients.

A step up, for someone ready to push their career. With the role of future consultant/freelancer in mind.

Personal Particulars

  • 5 years within PPC.
  • 3 years management.
  • A Proven ability facing clients.
  • An understanding of the importance, PPC plays within an integrated marketing approach.

Digitally Aware - Understanding of new technologies and best digital marketing practices, across web build, search, content & outreach. 

Strategic Minded – Show’s awareness and insight into the key issues our clients look to overcome. With an ability to use this to lead the wider agency, towards a common goal for clients. 

Client Focussed - Empathetic towards client needs, with the ability can translate these clearly across internal teams. Ensuring clients see continued ROI, making clear recommendations for optimisation.

Articulate Communicator - Overseeing all aspects of your digital strategy, making clear recommendations and results with a transparent approach. Whilst confidently facing clients to pitch, maintain relationships, report & translate results. 

Market Knowledge - Performing competitor & client audits based on technical, content & outreach perspectives & formulating forward action. 

Leader & Team Player - With an infectious enthusiasm to work in collaboration across all teams within the agency. Able to assert themselves elegantly when a firmer hand is needed. 

Ability to Negotiate - Strong negotiation skills with clients. With an ability to protect the agency’s interests whilst ensuring positive outcomes.